If we show that he is an unsatisfied customer, let's give him all the attention possible until his problem is resolved, but let's not emphasize giving a troll a solution, he only seeks to harmonize the environment of our social networks. In the worst case, let's not forget that we have tools available to moderate comments, report users or even block them for inappropriate behavior. Do not hesitate to make use of them if you feel that you can no longer do anything else to control a troll. Win customers who sigh for your brand This is another Christmas gift for community managers, being able to win clients, followers or fans who really become ambassadors of the brand and who are totally willing to recommend it and even defend it.
A brand lover is a consumer who only thinks of a certain brand when they need to solve a need that is associated with a specific category of product. An example of a lover in which we are in executive email list his top of mind can be a consumer who wants to buy a new pair of sports shoes, but he only thinks of Adidas as the brand he trusts to carry out said action. In addition, he does not miss any news that is related to his favorite brand and maintains a constant exchange with it. However , making this happen is not an easy task, especially in this world where customers are bombarded daily by other brands offering them other benefits or qualities.
In this sense, we must know our followers very well and determine how they behave on the networks, how they react to the content we are publishing , what is the tone they use to communicate with the brand, etc. Finally, this would be the letter to Santa for any community manager this Christmas. Instagram is the social network of the moment and there is no doubt about that, its growth has been exponential since it came into our lives back in October 2010. But many have been the changes it has undergone since then, perhaps the most important of all. was the inclusion of the stories, so we will tell you how to take advantage of them in this 2019.
